justin․searls․co

How to Weave the Artisan Web

Now, why should we bring back that artisan, hand-crafted Web? Oh, I don’t know. Wouldn’t it be nice to have a site that’s not run by an amoral billionaire chaos engine, or algorithmically designed to keep you doomscrolling in a state of fear and anger, or is essentially spyware for governments and/or corporations? Wouldn’t it be nice not to have ads shoved in your face every time you open an app to see what your friends are up to? Wouldn’t it be nice to know that when your friends post something, you’ll actually see it without a social media platform deciding whether to shove it down your feed and pump that feed full of stuff you didn’t ask for?

Wouldn’t that be great?

Few endeavors have felt so immediately "right" as investing in an overhaul of this site and its RSS (well, Atom) feed last week. Looking back, the time in my life that I got the most out of the Internet and put the most back onto it was 1997-2009.

Whatever pulled me away in the years since didn't leave much of an impression beyond my frayed dopamine pathways and a thumb always anxious to scroll up to refresh.

Hard not to conclude that reading and writing blogs is better for the mind than scrolling social media timelines.


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